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Movie-Key Ltd ™.
is positioned to become a market leader in delivering multimedia
entertainment content, changing the way people rent movies and
other media, through the use of its unique, cost- effective digital
system.
The technology utilizes the tiny new high capacity memory stick
(sometimes referred to as a Disk-On-Key as its delivery media
and an interactive, Internet-enabled stand for downloading media
onto the key. The key is then inserted into a simple add-on set-top
box for playback on a TV or computer.
The company expects to reach sales of $50 million within 5 years,
from installing multimedia delivery systems, selling system components
to third parties and providing content to all the delivery systems.
The vending machine can be installed in hotels, hospitals, central
bus stations, train stations, airports, universities, movie rental
locations, shopping centers, gas stations, ships and car rental
companies.
The company will use the Internet to download encrypted movies
and advertising to its interactive stands throughout the world.
